ABOUT Latinas in Business Inc.

Latinas in Business Inc. is a national non-profit organization that advocates for the economic empowerment of Latinas and other minority women entrepreneurs. We offer branding, marketing, advertising and editorial services through a quality digital platform, digital marketing content, social media campaigns and promotional events. 

OUR AUDIENCE

  • Over 1300 members with stronghold in the US North East
  • 25 to 45 years of age
  • One to 10 years in business (self-employed to 15 employees)
  • Married (89%), single (11%) in child bearing years (children 6 years old or less 35%)
  • Mostly English dominant or bilingual (English/Spanish)
  • Household income between $55,000 and $100,000
  • Interested in articles about their own stories (60%) vs. celebrity content (31%)
  • Want more content about: Health 76%, Beauty 74%, Relationships/ Career Advice 64%, Fashion 63%, Culture 63%, Family 62%
  • Main business concerns:  Access to capital 63%, Access to Marketing and Promotion 62%, Mentoring 54%, Information about SBA and government contracts 38%

Why Attend Expo

Great Speakers

International Keynote Speakers in Wellness, Technology and Lifestyle

Inspirational Speaker

Latina Leader Storytelling

Access to Decision-Makers

Diversity & Inclusion, Procurement, CSR and Marketing Professionals

Angel Investors

Alternative and traditional funding sources for small businesses

Branding

Unique annual business opportunity for minority women entrepreneurs to brand and promote their products and services

 

Connections

B2B connections

Potential Sponsors

Social media influencers and connectors

 

Susana G Baumann President and CEO

The initiative has received the attention and support of Latina leaders and Latino organizations around the country including the United States Hispanic Chamber of Commerce Foundation, the New America Alliance (NAA), the National Latina Business Women Association (NLBWA), L.I.S.T.A. Latinos in Technology, Hispanicize, ALPFA (Association of Latino Professionals for America), Prospanica, the Red Shoe Movement, Hispanic Lifestyle Magazine, and Working Mother Media, among many other national and regional organizations.

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